“The internet is a window through which your business says hello to the world.” ~Amit Kalantri
The Marketing Society of Kenya is Kenya’s largest Marketers community. We took over their digital platforms when they were running the campaign for the annual MSK Gala Awards. This meant that among our other digital objectives, We had to drive ticket sales towards the event by using their digital platforms.
We created tactical Digital Strategies alongside weekly and even monthly Content Plans. This informed our content on the platforms. MSK being a market powerhouse meant that they often shared insights and new trends in the marketing industry. We wrote insightful weekly articles that we run on their blog and LinkedIn page.
We created a bi-weekly analysis and report on the running of the accounts so we would know what strategies worked and which did not. This, in turn, contributed to us growing the account and achieving all our laid out objectives.
October 1, 2019